Pain in the neck is a common problem, and it affects two thirds of us at some point in our lives.
It is often caused by whiplash, tension or a type of arthritis called cervical spondylosis.
The NHS add that it could also be triggered by sleeping awkwardly, using a computer for a prolonged period and straining a muscle because of bad posture.
But how can chronic neck discomfort be eased?
A new study has discovered that people with chronic neck pain could benefit from a certain type of massage.
Research published in the Journal of Alternative and Complementary Medicine revealed that Chinese massage, tuina, was an effective treatment.
Chinese massage is related to acupuncture, and involves focusing on pressure points.
Tuina, one of its forms, involves stroking, kneading, and drumming techniques.
Scientists also found it to be safe and cost-effective, after looking at a variety of factors including intensity of neck pain, disability, health-related quality of life, medication use and cost.
For the study, sufferers received either no treatment or six sessions of tuina over three weeks.
Researchers discovered a significant decrease in the intensity of neck pain in those in the latter group.
Dr Cludia Witt: “The results are promising and call for further research on tuina.”
Most cases of neck pain aren’t usually caused by a serious problem, according to the Chartered Society of Physiotherapy (CSP).
They say most cases normally get better on their own within a few weeks.
But the CSP warn that bed rest for more than a couple of days could have a detrimental effect.
Instead, they recommend gradually increasing normal activities and exercising frequently.
Not a long-term measure, but the CSP suggest taking painkillers if it helps you to stay active.
According to the NHS, you may be precribed a painkiller, such as codeine.
However, if your neck discomfort lasts for more than a month you may be referred to a physiotherapist.