Is Sam Faiers' business called Orbits? All Bits London leaves The Mummy Diaries fans confused as Sam and Paul Knightley explain the meaning behind the fashion brand's name

Posted on Mar 15 2018 - 8:09pm by admin

Sam Faiers and Paul Knightley have launched a new fashion brand togetherSam Faiers and Paul Knightley have launched a new fashion brand together [Sam Faiers/Instagram]

Sam and Billie Faiers: The Mummy Diaries is back for another series following the lives of Sam Faiers her partner Paul Knightley and their children Paul and Rosie Knightley.

It also puts Billie and fiancé Greg Shepherd in the spotlight with their three-year-old Nelly Shepherd – who is already stealing the show – and their son Arthur, as well as grandmothers Suzanne Wells and the controversial Gaynor, who caused a huge reaction in the first episode.

However, just one episode in and fans of the ITVBe show have been left confused over Sam and Paul’s new business venture.

Billie, 28, revealed Sam had taken a step back from the fashion brand they built together, Minnie’s Boutique, to embark on a new online clothing company with her partner Paul.

Sam Faiers models her clothing collection All Bits LondonSam Faiers models her clothing collection All Bits London [Sam Faiers/Instagram]

During the first episode Sam, 27, set to work photographing models for the brand – which is called All Bits London – but viewers of the show misheard her and – according to Google – internet users have been searching for Orbits London and Orbitz Clothing in a bid to find Sam’s new business.

So, why did Sam call her new fashion brand All Bits London?

All Bits London is the company Sam and Paul started and consists mainly of clothing but ranges from maternity wear to a party premium collection. It also consists of shoes and accessories, including scarves, bags and jewellery.

Sam Faiers and Paul Knightley on The Mummy DiariesSam Faiers and partner Paul Knightley on the ITVBe show [ITV]

The Mummy Diaries: Sam Faiers' baby showerSam Faiers discusses All Bits London [ITV]

Revealing how this played into the clothing company’s name, Sam explained on the television show how it is literally a bit of everything, despite predominately being an online clothing company, hence All Bits London.

So, if you’re looking it’s All Bits, not Orbits, got it?

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